Creative
Invisible AI beat visible AI, and the numbers were not close
Kit shipped an AI connector. Neville Medhora quit it in two weeks. Then Kit shipped the same capability as a plain button with no mention of AI, and it worked.
For AI founders, product and GTM leaders
Standalone asks pulled from the interviews. Each one names who asked and what they run.
Creative
Kit shipped an AI connector. Neville Medhora quit it in two weeks. Then Kit shipped the same capability as a plain button with no mention of AI, and it worked.
Creative
Neville Medhora's system could generate a hundred ad concepts at once. Nobody used it. Limited to one a day, delivered by email with no login, it became a product.
Creative
Neville Medhora asked for vibe coding that deploys without breaking. The market delivered — and replaced the problem. A June 2026 scan found 98% of 1,072 deployed apps carried a vulnerability.
The Builder Brief
Product gaps in operators own words, straight from the interviews.
You are joining the builder brief. Running a business instead? Compare both briefs.