Construction
The construction AI problem Annija Eizenarma would solve first
Cross-company coordination, not internal workflow. What a subcontractor communication hub must do, and the six questions to ask before signing.
For business owners and execs
What's working
AI that operators kept using after the trial ended. Every tool is named, and the result is the operator's, not the vendor's.
Health & wellness
How Dr. Nikki Siso tests her own AI without a developer
She tells Claude to pretend to be five very difficult clients and walk the whole flow. The bugs turn up. Here is the method, step by step.
Restaurants
How a $1,000 designer finished what AI and Canva started
Dr. Nikki Siso designed her label in Canva, found AI output templated, and paid a $10,000-a-client designer $1,000 to make it print ready.
Public relations
How Claude Code replaced a $20,000-a-year platform
Sam Polstein builds competitor dashboards and answer engine analytics with no coding experience, replacing reporting that once cost $20,000 a year.
Health & wellness
How Dr. Nikki Siso automated the part of her job she hated
A Claude, Blotato and Google Docs pipeline schedules her Instagram weekly with one approval click. The tone work still takes hours, and she says so.
Construction
Four jobs construction firms are actually giving AI
Vendor pricing once meant calling 5 to 10 suppliers. Annija Eizenarma names the construction workflows where AI is working now, and one that isn't yet.
M&A advisory
How The Magnolia Firm cut payroll by 83% on a $100 subscription
Christine McDannell cut payroll 83% at her M&A brokerage and prices what Claude does for her at $40,000 a month of labour on a $100 subscription.
Public relations
What Sam Polstein keeps in a folder called good writing
Sam Polstein puts AI output quality at 90% decided before the prompt. What is in his context library, why it is markdown, and why he owns the files.
Hospitality
Five hotel jobs AI is already doing, and the one it keeps failing
Sofiane Ghorbel reports revenue management, forecasting, marketing, sentiment and operations running on AI in luxury hotels. The concierge desk is not.
Yacht charter
How a Croatian yacht brokerage sells in every language now
Jennifer Kerum of Anchor Croatia uses Gemini in her inbox to translate client email and a brochure library that was English-only for nine years.
Health & wellness
How a holistic health practitioner cut client intake from hours to 45 minutes
Dr. Nikki Siso rebuilt her health intake as fifteen Claude skills: forty-five minutes, a ten-page report, and clients who disclose more to the machine.
Restaurants
The prompt that got a restaurant owner a free lease review
Dr. Nikki Siso had AI read a 45-page lease in three minutes and draft the counter-letter. Her attorney checked it in ten minutes, free.
The Operator Brief
What actually worked, from people running the business
One operator interview a week: the tools they kept, the ones they dropped, and the numbers behind both.
You are joining the operator brief. Building AI products instead? Compare both briefs.