Health & wellness
Claude wrote the specification. A human still had to deploy it
A health practitioner built fifteen AI skills and could only fix the skills. The gap between a machine-written spec and a running system is the product.
Galina Fendikevich
Founder and Editor
Restaurants
Four products a first-time restaurant owner would have paid for
A pre-inspection spec sheet, print-ready design, recipe costing, budgeting. Dr. Nikki Siso named four gaps while opening for $85,000.
Health & wellness
Forty-five minutes of disclosure, and then no report at all
A client finished a forty-five-minute AI health assessment and got silence. What broke, what it cost, and five checks before you ship one.
Restaurants
The $30,000 mistake AI could not warn her about
Dr. Nikki Siso asked AI how to open a restaurant. It found the forms but not the order, and the sequencing error cost a month and $30,000.
Health & wellness
Test your own AI tool by telling it to be five difficult clients
Dr. Nikki Siso told Claude to role-play five uncooperative clients and run her assessment. It found the bugs she used to need a developer for.
Restaurants
How a non-developer built a fifteen-skill assessment system in Claude
Dr. Nikki Siso started with one Claude skill, hit a depth limit, and split it into eight, then fifteen. Nobody sold her that architecture.
Health & wellness
How a holistic health practitioner cut client intake from hours to 45 minutes
Dr. Nikki Siso rebuilt her health intake as fifteen Claude skills: forty-five minutes, a ten-page report, and clients who disclose more to the machine.
Restaurants
The prompt that got a restaurant owner a free lease review
Dr. Nikki Siso had AI read a 45-page lease in three minutes and draft the counter-letter. Her attorney checked it in ten minutes, free.
Creative
S2E1: AI should have killed his career. He's making $1M a year instead
Swipe File owner and 20-year copywriter Neville Medhora on how AI killed his main business, made a dormant side project his primary revenue, and why he runs it all on a $20 ChatGPT subscription.
Creative
A copywriter's most valuable AI use is images, not words
Neville Medhora writes for a living and does not use AI to write. He uses it for the part of his job that was always hardest — and has a specific method for not getting generic output.
Creative
Editing an AI first draft produces worse work than starting cold
Neville Medhora finds that editing AI output produces a different and lesser piece than writing from scratch — because the draft anchors the structure before he has had his own idea.
Creative
Did AI kill SEO for small publishers?
Neville Medhora ranked number one for a term and watched the traffic and the course sales that depended on it decline. What actually changed, and what still works.